Privacy Policy

This Privacy Policy explains how deltahubluxis Ltd ("we", "us", or "our") collects, uses, and protects your personal information when you use our website and services. We are committed to protecting your privacy and complying with applicable data protection laws, including the General Data Protection Regulation (GDPR).

Last updated: 15th January 2026

Data Controller Information

deltahubluxis Ltd is the data controller for the personal information we collect. Our registered office is located at 126 Patrick Street, Limerick V81 7701, Ireland. Company registration number: CRO362514.

Data We Collect

We collect and process various types of personal data when you interact with our website and services. The data we collect includes information you provide directly to us and information collected automatically through your use of our services.

Information You Provide

• Contact information including name, email address, phone number, and postal address
• Professional information such as job title, institution, and work-related details
• Communications you send to us, including enquiry forms and support requests
• Account information when you register for our services
• Payment and billing information for our services

Information Collected Automatically

• Website usage data including pages visited, time spent, and navigation patterns
• Technical information such as IP address, browser type, and device information
• Cookies and similar tracking technologies as detailed in our cookie policy
• Log files and analytics data to improve our services

How We Use Your Information

We use the personal data we collect for legitimate business purposes and to provide our services effectively. The specific ways we use of your data include providing our analytics services, responding to your enquiries, and improving our platform based on usage patterns.

Service Provision

• Delivering our student retention analytics services
• Managing your account and providing customer support
• Processing payments and maintaining billing records
• Communicating about service updates and important notices

Business Operations

• Responding to enquiries and providing customer support
• Improving our website and services based on user feedback
• Conducting research and analysis to enhance our offerings
• Complying with legal obligations and regulatory requirements

Marketing and Communications

• Sending newsletters and updates about our services (with your consent)
• Providing information about new features and educational resources
• Conducting market research and gathering feedback

Cookies and Tracking Technologies

We may use cookies and tracking technologies for analytics, advertising, and remarketing purposes, including Google Ads. These technologies help us measure campaign effectiveness, deliver relevant advertisements, and improve our services. You can manage your cookie preferences at any time through our cookie consent banner.

For detailed information about the cookies we use and how to manage them, please refer to our Cookie Policy.

Legal Basis for Processing

Under GDPR, we process your personal data based on the following legal grounds:

• Contract: To perform our contractual obligations when providing services
• Legitimate Interests: For business operations, service improvement, and fraud prevention
• Consent: For marketing communications and non-essential cookies
• Legal Obligation: To comply with applicable laws and regulations

Data Sharing and Disclosure

We do not sell your personal data to third parties. We may share your information in the following limited circumstances:

• With service providers who help us operate our business (under strict confidentiality agreements)
• When required by law or to comply with legal processes
• To protect our rights, property, or safety, or that of our users
• In connection with a business merger, acquisition, or sale (with appropriate safeguards)

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected and to comply with our legal obligations. Our data retention periods vary depending on the type of information and the purpose for which it was collected.

• Contact enquiries: 3 years from last contact
• Customer account data: Duration of service plus 7 years for legal compliance
• Website analytics data: 26 months
• Marketing consent records: Until consent is withdrawn plus 3 years

Your Rights

Under GDPR and applicable data protection laws, you have several rights regarding your personal data:

• Right of Access: Request copies of your personal data
• Right to Rectification: Correct inaccurate or incomplete data
• Right to Erasure: Request deletion of your personal data
• Right to Restrict Processing: Limit how we use your data
• Right to Data Portability: Receive your data in a portable format
• Right to Object: Object to processing based on legitimate interests
• Right to Withdraw Consent: Withdraw consent for processing based on consent

To exercise any of these rights, please contact us using the details provided below.

Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. Our security measures include:

• Encryption of data in transit and at rest
• Regular security assessments and updates
• Access controls and authentication systems
• Staff training on data protection and security
• Incident response procedures

International Data Transfers

Your personal data may be transferred to and processed in countries outside the European Economic Area (EEA). When we transfer data internationally, we ensure appropriate safeguards are in place, such as:

• Adequacy decisions by the European Commission
• Standard contractual clauses approved by the European Commission
• Binding corporate rules or certification schemes

Children's Privacy

Our services are not intended for children under 16 years of age. We do not knowingly collect personal data from children under 16. If we become aware that we have collected personal data from a child under 16, we will take steps to delete such information promptly.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of any material changes by posting the updated policy on our website and updating the "Last updated" date. Your continued use of our services after such changes constitutes acceptance of the updated policy.

Contact Information

If you have any questions about this Privacy Policy or wish to exercise your data protection rights, please contact us at:

You also have the right to lodge a complaint with the Irish Data Protection Commission if you believe we have not handled your personal data in accordance with applicable law.